Biz Opps Out. Attraction Marketing In.

Just wanted to send you a message to clarify a couple things.There was a meeting the other day with all of CCPro companyheads. Many emails have been received by CCPro over thelast little while from CCPro members looking for direction withtheir marketing. This made Tanya and I think that maybe youall had the same questions. So here is some clarification:

Google is clamping down on biz opps and hypey money makinglanguage.

Do we want people marketing on Google? Of course.Do we also want people to understand the risks of beingblacklisted if Google sees them as a biz opp? Absolutely.

CCPro wants to be responsible about this. Google is a greattraffic source but not the only one and we want people todiversify.

As far as the compliance guide is concerned it has to be blackand white so CCPro can hold people accountable if they aretarnishing our reputation. In addition to that, they want tohave something solid in case the FTC ever comes calling. Wewant to show proof that we are on the same page.

Income claims with numbers are out. Inferred income claimsare a grey area. We want you to ask yourself if you wouldwant your grandma to read it. Of course you will have to uselifestyle examples and things that motivate people and YESwe are still targeting the same group of people. Just do a gutcheck and make sure they have class.

Google will be more stringent than any other marketingtechnique. They are the ones on the war path. Not us.

An ad that Jay liked was:

Entrepreneurs Wanted.Learn To Dominate the NetAnd Write Your Own Paycheck

Aaron likes:

Have Cheerios With The KidsTake Control Of Your Time ByLearning From The Best.

You are all extremely intelligent and will actually get better asyou open your mind to different hot buttons. Let’s bring thefocus a little more on education and “Attraction Marketing”(teaching sells) and a little further away from “get rich quick”.

respectfully, Cameron and Tanya.

PS: Stay tuned for an email about “Attraction Marketing” & howif you use “Attraction Marketing” techniques all this bruhahadoesn’t even come into consideration.