Google Slap Update

I was on the call today with the Urban Cowgirl and it appears
the Google slap is quite a bad one. We’re still not up and running.
But we’re actually enjoying a bit of a break and using the time to
prepare for our special KiwiCPro event in New Zealand (woohoo).
From what I can gather Google is definitely targeting obvious
affiliate ads and sites. That means us. They are slapping people
who place ads that point to “templated” landing pages.
For example ALL of our templated pages in the back office (sigh).
Think of it like this … Google has put out “wanted” posters for
any pages that look like ours. And they are slapping accounts
linked to those pages. Why do they do this?
The reason is they want their searchers to find relevant and
unique content every time they click on a result link. I can
understand their point, I suppose. Because, up until the slap,
let’s face it, the internet has been dominated by CCPro landing
pages (haha).
This can become quite boring for searchers. And Google’s primary
aim is to keep searchers happy.
The solution for us, in the medium-long term, is to transfer the
landing pages to your own site and create your own “look
and feel” so that google will not recognise yours as a “typical
Carbon Copy Pro squeeze page”.
Michael Force does a great job of converting his blog pages to
landing pages. For an example go to …
http://www.michaelforceblog.com/?t=googlemichaelforce_Michael%20Force
Also check out Steph Robey’s at www.TodaysJobs.Info
If you are doing free lead generation there’s no need to worry.
This is only for us paid Googlers.
On the Trademarks issue, the court is out as to whether we can
go back in and start using them again. I am probably going to,
once the dust settles a little more.
You would have seen other companies having a great time on
Google while we are out. Makes me so mad! :-)
In any case this is all good. It will sort out the wheat from the chaff.
Jay and Aaron and Cherie will no doubt come up with solutions. We’re
lucky we joined a company where we have guys like that at our backs.
It means we stay ahead of the curve.