A little secret here for you…
Of the $300k Jay Kubassek spent on Google in the last 5 years and the
$5m plus he made. the “ENTREPRENEURS WANTED” qualifier theme is
virtually ALL he USED! 2 out of 3 lines were always a qualifier. See
example below.
Jay spent a little time today concepting some ad copy that he thinks
would not only attract the right kind of person to our sites, but
would convert the best to m1-m3 as well.
Title/Theme
Entrepreneurs Wanted, Entrepreneur?, or Serious Entrepreneur?
Body
CEO (or executive, lucrative, etc) level income potential.*
Serious inquiries only., Serious? Learn how.**
Also, we are having a series of headers and banners created with this
type of ad copy over the next week or so… Ad Copy being:
• Countless millionaires are made online. Find out how!
• Make more than your DOCTOR – online. Learn how!
• Fire your boss! Start your own lucrative online business!
• Cash in on the internet with your own business. Learn how!
• Fortunes are made online – without a boss. Learn how!
• Start your own online business. Never been a better time!
• Fire your boss and join the internet business revolution!
• Entrepreneurs have more fun. And make they more money.
• Let go of that dead-end job once and for all! Seriously.
• Recession? What recession?? Millionaire’s being made online!
• Fire your boss. And stop worrying about losing your job!
*For adwords relevance you will have to find ways to insert your
keyword.
**A qualifier like “serious inquiries only” perfectly positions your
lead by leading them to believe that your time is valuable. It creates
an essence of value in your leadership long before they ever speak to
you.
Jay said to use this and share it with you guys. How cool is that? He
understands we may be a little flummoxed right now. He will also post
in the back office at some point for everyone, but he wanted to give
you guys a head start on this direction.
Best,
- Cameron
